News
Thai Regulator Suspends E-Commerce GP Fee Increases for 6 Months: How Clothing Shops Should Count Costs
Last updated 2026-10-24From Plien Roob — AI model photography for online stores

GP is the share a platform takes from a shop's sales, a major cost for clothing shops selling on marketplaces. A state news agency item dated 7 Sep 2026 says the Trade Competition Commission used Section 60 to order e-commerce platforms to suspend increases in GP, fees and commissions for 6 months. Shops should know what the news says and what it doesn't.
What the news says
The state item of 7 Sep 2026: the commission used Section 60 to order e-commerce platforms to suspend increases in GP, fees and commissions for 6 months, and to submit data and reasons for increases
The Nation, 20 Oct 2026: Section 60 of the Trade Competition Act 2017 would apply to e-commerce platforms including Shopee, Lazada and TikTok, because checks found frequent GP increases; TikTok remains under examination
The state item says the commission sets no GP cap but will look at the platforms' criteria and reasons
IllustrationWhat we don't know
The government item dated 7 Sep 2026 names no platforms and gives no start date. The Nation, which doesn't mention the 6-month suspension, says an earlier order under Section 60 had already been issued, so we can't confirm which platform has been ordered, when the 6 months start, or how platforms responded, and we don't work out an end date ourselves. The news about draft fee rules for ride-hailing and delivery apps (consultation 21 Oct to 20 Nov) is a separate matter.
7 things you can do in Plien Roob
What you can make on this site. Each card is that tool's cover image; tap it to read how the tool works.
How clothing shops should count costs
The news says increases are suspended, not that GP falls, so budget at the GP you pay now
Separate costs you can't control (platform fees) from costs you can (product images, giveaways, shipping options you choose)
Check the latest GP in the seller centre of the platform you use, and don't trust figures from posts with no source
IllustrationProduct-image cost with Plien Roob
Product-image cost is the part a shop controls. In Plien Roob's product-to-model tool you upload a clothing photo and pick a model and scene from the library; the credits per image depend on the image level you choose, and the Free and Basic plans add a little when you pick items from the library, so check the prices in the pricing section on the home page before deciding. The system tells the AI to keep the print and lettering from your photo, but that is an instruction, not a guarantee, so compare with the real garment before posting.
Frequently asked questions
Has the regulator suspended GP increases yet
The state news agency's item of 7 Sep 2026 says the Trade Competition Commission ordered e-commerce platforms to suspend GP increases for 6 months, but names no platforms and gives no start date.
Does GP go down
No. The news is about suspending increases, and the state item says the commission sets no GP cap.
Do Shopee, Lazada and TikTok fall under it
The Nation reported on 20 Oct 2026 that Section 60 would apply to e-commerce platforms including all three, with TikTok still under examination, but that report doesn't mention the 6-month suspension, so we don't confirm all three have been ordered to suspend.

Plien Roob
Ready for your first product photo?
Sources
- สำนักข่าวกรมประชาสัมพันธ์ (NBT CONNEXT) · คณะกรรมการการแข่งขันทางการค้า เดินหน้ากำกับแพลตฟอร์ม e-Commerce ระงับการปรับขึ้นค่า GP เป็นเวลา 6 เดือน · 2026-09-07
- The Nation · Thailand approves draft fee rules for ride-hailing and delivery apps · 2026-10-20
Photos by Kampus Production · MART PRODUCTION on Pexels






